managing people and organization

This unit is designed to enable you to gain an understanding of the different approaches to managing an organization in today's dynamic and complex business environment . It will introduce you -whenther inending to or working in an administrative, commercial or management role --to current managemnt theoried to enable you to use these to evaluate organizational effectiveness.

教师: 江丽琴

公共关系(Public Relations)

公共关系学是一门新兴的边缘性,交叉性学科。其宗旨是通过开展双语教学,帮助学生了解、熟悉和掌握公共关系学的基本理论、基本知识和公共关系实务活动中的基本方法与技巧,同时从专业角度,开拓思维,扩大学生视野,提高英语听、说、读、写、译五项技能。

公共关系作为一种管理职能、经营策略、传播行为和现代交往方式,已逐渐应用到各行各业的组织管理之中,是现代社会中支持组织和个人事业成功不可或缺的学问。《公共关系学》是一门跨学科的综合性应用科学,它由经营管理科学、信息传播学构成其理论基础,它的思想原理又吸收了现代社会学、心理学、经济学、市场营销学、行为科学、广告学等学科的最新成就在管理科学上的应用部分,并且概括了现代企业管理和行政管理的一些重要思想、方法和艺术技巧,成为现代大学生应修的通识教育课程。《公共关系》是一门新兴的学科,它主要研究社会组织如何运用各种信息传播、双向沟通等手段,为其创造良好的社会关系环境,使其与各有关公众保持良好互动,以建立组织形象的知名度和美誉度,达到组织与社会的同步发展。

在线学习研习项目

该课程是面向南海校区国际商学院的非正式课程。

本课程旨在培养学生运用科学的方法调查在线学习的过程和效果,增强学生发现问题和解决问题的意识,提高学生的在线学习能力和效果;通过学生设计在线课程等项目,培养学生设计与开发在线学习项目的创新能力。

 

教师: 柴少明

Mandarin Chinese for Beginners

This course serves as the basic course for interantional students of Chiense beginners in short-term programme in SCNU. The content of this course intends to help international students access to basic daily Chinese social communication by focusing on the speaking and communicative skills while also highlighting the fundamental Chinese character recognition and the handwriting skills. The topics are relevant to the basic needs in real life of social communication ranging from greetings, family, time, foods, shopping, hobbies, directions, weather and transportation. In the course, learning-through-life-experience and context-teaching approach are incorporates into the classroom teaching.

教师: 李佩华

HND-Information technology

The basic knowledge about computer and the basic operation of win7 and office sofware.

Accounting Principles会计学原理2018-2019(1)

该课程为经济管理类专业的学科基础课,旨在让学生了解会计在企业经营运作中的作用,掌握基本的会计和财务相关概念,能够运用复式记账法对经济业务进行正确的记录和计量,能够编制基本财务报表的编制并分析利用,利用会计信息为企业决策提供服务。 This course provides an introduction to accounting and finance.Students will learn about the roles of accounting and finance in businesses and will be able to record transactions by using double-entry accounting. they will be able to prepare and analyze financial statements, as well. And learn to use the accounting information to serve for making decisions for businesses.

教师: 王琳

商务统计学 Business Statistics

This course aims to introduce students to the fundamental statistical concepts that managers commonly use when making decisions as sensible as possible, on the basis of the available evidence.  The purpose of this course is to develop statistical thinking that focuses on ways to understand and manage available data and reduces variation of available data.  The course will also provide students with the skills and knowledge in the application of statistical analyses and processing of business data.

教师: 柴少明

Personal Finance 个人理财(2017级金融专业)

本课程的授课对象为国际商学院2017级金融专业学生。

课程分别从理财规划基础知识和基本概念、如何管理好自己的金钱、如何利用保险保护自己、如何更好地进行投资管理以及需要注意的生命周期内财务事件等方面出发,对个人理财的各种技巧和方法进行深入浅出而又细致全面的讲解,建立起了一个非常完整的理财框架体系。学生通过学习,加深对金钱地了解,树立正确理财观念,掌握理财知识与技巧,再今后的学习和生活中,能更加有效、合理地管理钱财。

教师: 黄玮

The Context of Business for 17 Finance & 17JEUK

Welcome to The Context of Business online course.

This online course helps you to test yourself about some simple concepts and theories, and to know how well you can apply the knowledge to real-world scenarios.

Here, you can share your opinion and discuss with your classmates and you can help answering the questions your classmate may concern as well.

Hope you can learn knowledge by self-motivation, sharing and helping with each other here.

教师: 马颖仪

Financial Management 财务管理

    This course is about corporate finance, how companies raise money to start, operate, grow and sell businesses including methods to pay for investments and growth. Students will learn components of the broad financial landscape of small and large businesses. Financial management is very important to the success of any company.  The basic principles of business finance will be explained and applied. These principles will be applied as students learn to develop plans to start and fund a new business, as well as seek capital to grow an existing business.

    This course will provide explanations of the role of capital, sources of capital, managing risk and applying mathematical formulas to making strategic business decisions designed to maximize shareholder value. 


教师: 张寒珍

商务统计学(Business Statistics)

This course aims to introduce students to the fundamental statistical concepts that managers commonly use when making decisions as sensible as possible, on the basis of the available evidence.  The purpose of this course is to develop statistical thinking that focuses on ways to understand and manage available data and reduces variation of available data.  The course will also provide students with the skills and knowledge in the application of statistical analyses and processing of business data.

教师: 柴少明