Business Communication(商务沟通全英课程)
This course covers a great variety of subjects selected from different sources in different occasions of business communication, intercultural business communication and business etiquette, is designed to help students getting familiar with the fundamental ideas on communication, culture, business, business communication, intercultural business communication, the role of the languages plays, international negotiation and business etiquette. The idea is to provide the students all sorts of related information that will enable them to move about in the business arena with confidence; to help them to make effective and successful communication cross cultures in the business world; to face daunting situations armed with the knowledge that, whatever the outcome, they can manage the complicated communication and behaved properly through it all. It also will help the students to learn to develop their analysis and reference skills so that they may be able to think independently, work on their own and solved the problems they might encounter in the future business career.
公众演讲
《公众演讲》课程是一门语言技能和专业知识相结合的重要的大学通识课程,在一定程度上实现相关专业与英语语言之间的复合、交融和渗透,使学生从语言的单一性向知识的多元化、宽厚性方向转化。该课程有助于提高学生综合应用英语的能力,提升学生的自信心和跨文化交流能力,有利于学生综合素质的培养。通过该课程的学习,你将进一步提高英语表达能力、英语口语交际能力;你会开拓思路、掌握沟通技巧;你能学会在各种公众场合下与他人进行顺畅而自然的英语交流, 提高英语演讲的信心和兴趣。本课程采用理论传授与实际操练相结合、学生实践和教师点评、学生互评相结合的教学方法。授课内容主要包括理论教学和演讲实践及点评两大部分。理论教学部分请同学们在爱课程(中国大学慕课)自学《英语公众演讲》、《英语演讲技巧与实训》中的指定学习内容,并完成教师在砺儒平台发布的检测题。课程参考了多样的演讲教学资源。学习期间为获得更系统的演讲知识,推荐阅读《演讲的艺术(The Art of Public Speaking)》(第十版,Stephen E. Lucas著,外语教学与出版社出版)。
课程参考链接:
https://www.icourse163.org/course/ZZU-1002125023
https://www.icourse163.org/course/CSU-1003378008
https://www.ted.com/
http://ucourse.unipus.cn/course/1170
用博弈的思维看世界
生活中的一切,均可从博弈(game)论得到解释,因为生活的本质,就是在进行一场游戏。著名经济学家、诺贝尔奖得主萨缪尔森曾说:“要想在现代社会做一个有文化的人,你必须对博弈论有一个大致的了解。”近20年来,共有16位经济学家或数学家因在博弈论及其相关领域的贡献而获得诺贝尔经济学奖。博弈论已从经济学的分析工具发展成各门社会科学的重要分析方法。本课程重点介绍博弈论的基本分析方法及其在社会现象分析、个人事务处理中的具体应用。通过追女仔中的哄骗博弈、膜拜行为的经济分析、政府拨款博弈、和谐社会的微观基础、信任博弈、最后通牒、讨价还价等内容的分析,提升学生研究和解决现实问题的能力。
财务管理_Financial Management
Financial Management is a core course for finance students. In this course we are going to introduce how firms use various financing strategy efficiently, how firm get financed with the lowest cost, and how they arrange their capital structure. Besides, we also document how firms invest, allocate profit, and conduct working capital management etc. Last but not the least, we also cover some important theories in morden corporate system, such as, the principle-angency theory. The course is suitable for undergraduate students who are aiming to work in the financial field after graduating and thoes who are interested in getting basic knowledge in mirco-finance.
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