砚湖云讲堂之创新创业训练营
创新创业训练营为经济与管理学院“砚湖云讲堂”线上教学系列课程,学员通过课程能够清楚了解一个初创企业成立的过程以及创业公司的管理,能够自主完成商业计划书的撰写,获得创业的技能,锻炼参加创业比赛的能力。
战略管理
本课程将为学生们详细地阐述战略分析、战略制定与选择、战略实施的理论和方法,让学生们在树立正确战略管理观念的基础上对战略管理有全面的了解和把握。本课程吸收了战略管理各学派的理论观点,并努力向学生反映战略管理实践经验,尤其是中国情境下的企业成功的战略管理经验。
管理学研究方法(全英)
This course is a project supported by Graduate School for two semesters. It is the second time to implement. The course is a comprehensive guide to the design and conduct of research in management-related disciplines such as organizational behavior, decision-making, human resource management, industrial relations, and the general field of management. The course is designed for master students who intend to conduct empirical research especially publishable in scholar journals. Students will learn to critically think about causal relations, particularly in the design of studies, measurement of variables, and testing of theories. The course provides an overview of the research process and explains the main types of design used in management research, such as experimental designs, surveys, and case studies. In addition, the course introduces quantitative and qualitative methods. It concludes with a practical guide explaining how to report research findings. Students are required to do much practice.
