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- 1
- 1.1
- 1.2
- 1.3
- 1.4
- 1.5
- 10 Ed.
- 2
- 2.1
- 3
- 3.1
- 3.2
- 3.3
- 3.4
- 4.1
- 4.2
- 4.3
- 4.4
- 5.1
- 5.2
- 5.3
- 5.4
- 6.1
- 6.2
- 6.3
- 7.1
- 7.2
- 7.4
- 8.1
- 8.2
- 8.3
- 9.2
- 9.3
- 9.4
- 10.1
- 10.2
- 10.3
- 11.2
- 11.3
- 11.4
- 12.2
- 12.3
- 12.4
- 13.1
- 14.2
- 14.3
- 14.4
- Analytic
- Analytic thinking
- Analytical thinking
- Analyze
- Application
- Application of knowledge
- Application of knowledge; Written and oral communi
- Apply
- Challenging
- Communication
- Communication abilities
- Compare and contrast contemporary theories of moti
- Compare and contrast early theories of motivation.
- Compare and contrast traditional and contemporary
- Concept
- Define organizational change and compare and contr
- Define product and describe the major classificati
- Describe different personality theories.
- Describe six key elements in organizational design
- Describe the best practices of groups and teams
- Describe the change process and strategies for mak
- Describe the components of the control process
- Describe the components of the management environm
- Describe the decisions companies make regarding th
- Describe the four major contingency leadership the
- Describe the major decisions involved in developin
- Describe the roles of managers and the skills they
- Describe the three steps in the control process.
- Describe what managers do.
- Describe what managers need to know about communic
- Discuss customer relationship management and ident
- Discuss different ways managers work with and prom
- Discuss factors influencing organizational structu
- Discuss how channel members interact and how they
- Discuss how companies adjust their prices to take
- Discuss how groups are turned into effective teams
- Discuss the factors that affect how individuals be
- Discuss the processes and tools of developing diff
- Discuss the role of ethics and social responsibili
- Discuss the tasks associated with identifying and
- Diverse and multicultural work environments
- Dynamics of the global economy
- Easy
- Ethical understanding and reasoning
- Ethical understanding and reasoning abilities
- Ethics
- Explain company-wide strategic planning and its fo
- Explain how changes in the demographic and economi
- Explain the influences of organizational culture
- Explain the role of retailers in the distribution
- Explain what managers do in the strategic manageme
- Forms of business organization
- Identify and define the other important external a
- Identify and discuss the components of the human r
- Identify the different types of decisions managers
- Identify the fundamental concepts and issues of in
- Identify the major factors that influence business
- Identify the steps of the strategic management pro
- Identify the three major pricing strategies and di
- Information technology
- Interest rates
- Interpersonal relations and teamwork
- Keyboard Navigation
- List and define the steps in the business buying d
- List and define the steps in the new product devel
- List and discuss the major bases for segmenting co
- LO 1.4
- LO 10.2
- LO 10.3
- LO 11.3
- LO 12.2
- LO 13.1
- LO 14.3
- LO 15.2
- LO 2.1
- LO 3.2
- LO 4.3
- LO 5.2
- LO 6.2
- LO 6.3
- LO 7.2
- LO 8.1
- LO 9.2
- Moderate
- Multicultural and diversity understanding
- Name the four major factors that influence consume
- Outline the communication process and the steps in
- Outline the steps in the marketing research proces
- Profitability ratios
- Reflective thinking
- Remember
- Summarize the basic characteristics of major leade
- Summarize the major theories of motivation and dis
- Understand
- Use of information technology
- Written and oral communication
- 专业方向课程
- 专业核心课程
- 公共必修课程
- 学科大类课程
- 教师教育课程
- 自建课程
- 通识教育课程
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