Banking: In Chapters 2–5, we look at banking in all its aspects.
Regulation: Chapter 6 examines the role for regulation of the banking and
fnancial sector, and highlights recent developments, particularly the reregulation
of strategically important fnancial institutions (SIFIs).
Money and bond markets: In Chapter 7, we examine the domestic and international
markets. We look at raising money for short term (money markets) and long term (bond
markets).
Equities: Stock markets, brokers, market makers and institutions are explained in Chapter 8.
Hedge funds and private equity: Enormous funds are being invested in the markets
today by these organizations, which is explained in Chapter 9.
Credit crisis: The credit crisis, which started with defaults in the US subprime market and
culminated in the collapse of Lehman Brothers, the failure of large swathes of US, UK
and other banking markets, and the resulting major state bailouts, are covered in detail
in Chapter 10. We outline the causes of the crisis and the key events that occurred,
noting features of the recent sovereign debt crisis and the ongoing policy response.
Foreign exchange: The international character of the markets today and gradual
deregulation create strong demand for foreign currencies. This is considered in Chapter 11.
EMU: European Economic and Monetary Union and the introduction of the euro
started on 1 January 1999 for 11 countries. This key development is discussed in
Chapter 12, along with an overview of the role of the euro and characteristics of the
recent eurozone crisis.
Derivative products: Interest rates, currency rates, bond prices and share prices
fluctuate, creating risk. There are fnancial products that are, paradoxically, used to
both exploit risk and control risk. These are called ‘derivative products’ and are,
possibly, the fastest growing sector of the fnancial markets today. This complex but
fascinating subject is looked at in Chapters 13–15.
Emerging and growth-leading economies: The role of various booming emerging
economies is considered in Chapter 16. Particular focus is placed on the role of China
and India, together with the increased influence of other emerging markets.
Key trends: Finally, in Chapter 17, we analyse the key trends in the fnancial markets today. Banking: In Chapters 2–5, we look at banking in all its aspects.
Regulation: Chapter 6 examines the role for regulation of the banking and
fnancial sector, and highlights recent developments, particularly the reregulation
of strategically important fnancial institutions (SIFIs).
Money and bond markets: In Chapter 7, we examine the domestic and international
markets. We look at raising money for short term (money markets) and long term (bond
markets).
Equities: Stock markets, brokers, market makers and institutions are explained in Chapter 8.
Hedge funds and private equity: Enormous funds are being invested in the markets
today by these organizations, which is explained in Chapter 9.
Credit crisis: The credit crisis, which started with defaults in the US subprime market and
culminated in the collapse of Lehman Brothers, the failure of large swathes of US, UK
and other banking markets, and the resulting major state bailouts, are covered in detail
in Chapter 10. We outline the causes of the crisis and the key events that occurred,
noting features of the recent sovereign debt crisis and the ongoing policy response.
Foreign exchange: The international character of the markets today and gradual
deregulation create strong demand for foreign currencies. This is considered in Chapter 11.
EMU: European Economic and Monetary Union and the introduction of the euro
started on 1 January 1999 for 11 countries. This key development is discussed in
Chapter 12, along with an overview of the role of the euro and characteristics of the
recent eurozone crisis.
Derivative products: Interest rates, currency rates, bond prices and share prices
fluctuate, creating risk. There are fnancial products that are, paradoxically, used to
both exploit risk and control risk. These are called ‘derivative products’ and are,
possibly, the fastest growing sector of the fnancial markets today. This complex but
fascinating subject is looked at in Chapters 13–15.
Emerging and growth-leading economies: The role of various booming emerging
economies is considered in Chapter 16. Particular focus is placed on the role of China
and India, together with the increased influence of other emerging markets.
Key trends: Finally, in Chapter 17, we analyse the key trends in the fnancial markets today. Banking: In Chapters 2–5, we look at banking in all its aspects.
Regulation: Chapter 6 examines the role for regulation of the banking and
fnancial sector, and highlights recent developments, particularly the reregulation
of strategically important fnancial institutions (SIFIs).
Money and bond markets: In Chapter 7, we examine the domestic and international
markets. We look at raising money for short term (money markets) and long term (bond
markets).
Equities: Stock markets, brokers, market makers and institutions are explained in Chapter 8.
Hedge funds and private equity: Enormous funds are being invested in the markets
today by these organizations, which is explained in Chapter 9.
Credit crisis: The credit crisis, which started with defaults in the US subprime market and
culminated in the collapse of Lehman Brothers, the failure of large swathes of US, UK
and other banking markets, and the resulting major state bailouts, are covered in detail
in Chapter 10. We outline the causes of the crisis and the key events that occurred,
noting features of the recent sovereign debt crisis and the ongoing policy response.
Foreign exchange: The international character of the markets today and gradual
deregulation create strong demand for foreign currencies. This is considered in Chapter 11.
EMU: European Economic and Monetary Union and the introduction of the euro
started on 1 January 1999 for 11 countries. This key development is discussed in
Chapter 12, along with an overview of the role of the euro and characteristics of the
recent eurozone crisis.
Derivative products: Interest rates, currency rates, bond prices and share prices
fluctuate, creating risk. There are fnancial products that are, paradoxically, used to
both exploit risk and control risk. These are called ‘derivative products’ and are,
possibly, the fastest growing sector of the fnancial markets today. This complex but
fascinating subject is looked at in Chapters 13–15.
Emerging and growth-leading economies: The role of various booming emerging
economies is considered in Chapter 16. Particular focus is placed on the role of China
and India, together with the increased influence of other emerging markets.
Key trends: Finally, in Chapter 17, we analyse the key trends in the fnancial markets today.

OB is a field that seeks increased knowledge of all aspects of behavior in organizational settings ,the study of how the thoughts, feelings, and behaviors of individuals and groups in organizations are influenced by the actual, implied, or imagined presence of others ,the study of individual and group dynamics in organizations ,the study or factors that affect how individuals and groups act in organizations.

The course offers an understanding of the terminology used in the financial and investment markets. It introduces the characteristics of assets such as bonds, equities and real estate. Concepts such as the time value of money, present and future value, risk and return are discussed. The bases of property valuation and the five methods of valuation are considered.

课程分别从理财规划基础知识和基本概念、如何管理好自己的金钱、如何利用保险保护自己、如何更好地进行投资管理以及需要注意的生命周期内财务事件等方面出发，对个人理财的各种技巧和方法进行深入浅出而又细致全面的讲解，建立起了一个非常完整的理财框架体系。

ALL About Fundamental principles and practices of marketing.Environmental forces that affect an organization’s ability to serve its customers. Behavior of consumer buyer and business buyer. Evaluations steps involved in target marketing. Elements of the marketing mix & Marketing communications strategy.