商务情境下的跨文化交流2020
本课程为国际商务研究生专业核心课程,旨在培养和提高学生对国际商务中跨文化因素的探究分析能力,以及跨文化商务管理、运营和谈判技能。通过课程讲座、案例分析和项目式学习,本课程将提升学生国际商务情境下的跨文化意识,帮助他们掌握跨文化国际商务研究的基本理论和研究范式,以及国际商务中跨文化管理、跨文化谈判、跨文化营销的有效途径和策略。
As a core course of International Business postgraduate program, Intercultural Communication in Business Context aims to develop students' ability in studying on the cultural issues in international business and their proficiency in intercultural management, negotiation and marketing. By means of lecturing, case study and project learning, the course will develop students' intercultural awareness in international business context, equip them with the basic theories and research paradigms of intercultural business communication, and cultivate their effective strategies of intercultural management, negotiation and marketing.
Accounting会计学
Accounting is the measurement, processing and communication of financial information about economic entities. Accounting, which has been called the "language of business",measures the results of an organization's economic activities and conveys this information to a variety of users including investors, creditors, management, and regulators. We hope that you enjoy the course.
In putting together the course, we assume no prior knowledge of accounting. We also recognise that participants in the course have many different interests in accounting, and reasons for studying accounting. We aim to introduce basic principles and concepts that help us understand the "language of business" and financial statements, We also aim to explain accounting in such a way that it helps you to develop the skills and knowledge necessary to progress towards more advanced work on accounting and reporting.