This course covers a great variety of subjects selected from different sources in different occasions of business communication, intercultural business communication and business etiquette, is designed to help students getting familiar with the fundamental ideas on communication, culture, business, business communication, intercultural business communication, the role of the languages plays, international negotiation and business etiquette. The idea is to provide the students all sorts of related information that will enable them to move about in the business arena with confidence; to help them to make effective and successful communication cross cultures in the business world; to face daunting situations armed with the knowledge that, whatever the outcome, they can manage the complicated communication and behaved properly through it all. It also will help the students to learn to develop their analysis and reference skills so that they may be able to think independently, work on their own and solved the problems they might encounter in the future business career.

    《公众演讲》课程是一门语言技能和专业知识相结合的重要的大学通识课程，在一定程度上实现相关专业与英语语言之间的复合、交融和渗透，使学生从语言的单一性向知识的多元化、宽厚性方向转化。该课程有助于提高学生综合应用英语的能力，提升学生的自信心和跨文化交流能力，有利于学生综合素质的培养。通过该课程的学习，你将进一步提高英语表达能力、英语口语交际能力；你会开拓思路、掌握沟通技巧；你能学会在各种公众场合下与他人进行顺畅而自然的英语交流， 提高英语演讲的信心和兴趣。本课程采用理论传授与实际操练相结合、学生实践和教师点评、学生互评相结合的教学方法。授课内容主要包括理论教学和演讲实践及点评两大部分。理论教学部分请同学们在爱课程（中国大学慕课）自学《英语公众演讲》、《英语演讲技巧与实训》中的指定学习内容，并完成教师在砺儒平台发布的检测题。课程参考了多样的演讲教学资源。学习期间为获得更系统的演讲知识，推荐阅读《演讲的艺术（The Art of Public Speaking)》（第十版，Stephen E. Lucas著，外语教学与出版社出版）。

课程参考链接：

https://www.icourse163.org/course/ZZU-1002125023

https://www.icourse163.org/course/CSU-1003378008

https://www.ted.com/

http://ucourse.unipus.cn/course/1170